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Big Boy Toyz Unveils a New Logo After 16 Years: A Modern Identity for a Younger Lux-Car Audience

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   Big Boy Toyz (BBT), India’s leading pre-owned luxury and supercar retailer, has announced a major brand identity overhaul, unveiling a new logo after 16 years. The brand—known for bringing rare exotics and top-end luxury cars to Indian buyers—has taken a bold step to modernise its visual identity to match the tastes of a younger, digital-first audience. A Sleek and Minimalist Redesign The new BBT logo embraces sleek lines, minimal geometry and a clean modern aesthetic , symbolising a shift from a conventionally bold, industrial identity to a more refined and international look. The simplified design aligns with global luxury brands that have embraced minimalism to enhance digital visibility and long-term recall. According to the company, the redesign reflects “modern luxury, dynamism and timelessness,” conveying the brand’s evolution from a pioneering used-luxury-car dealer to a full-fledged lifestyle brand for automotive enthusiasts.   First Logo Change in 16 Years ...

Maruti Suzuki sales grow in Sep 2023: share price gains over 2% in one month

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  Maruti Suzuki has set a new record in car sales in September 2023. The company has recorded the highest monthly sales last month by selling 1,81,343 lakh vehicles. The company had sold 1,76,306 vehicles in the same month last year. During this period, the company also dispatched 1,76,306 vehicles to its dealers across the country. Let us tell you that the company had sold 1,56,114 units in August 2023. Let us know how was the performance of Maruti cars. Maruti Suzuki said in a statement that total domestic passenger vehicle sales rose 2% last month to 1,50,812 units from 1,48,380 units in September 2022. The company's total sales crossed the 10 lakh units mark in the April-September period. Maruti sold 10,50,085 vehicles in the first half of the current financial year, while the figure was 9,85,326 units in the same period of the last financial year. The carmaker said that this is the first time that the company has crossed the sales mark of 10 lakh units in 6 months.  Marut...

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