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Big Boy Toyz Unveils a New Logo After 16 Years: A Modern Identity for a Younger Lux-Car Audience

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   Big Boy Toyz (BBT), India’s leading pre-owned luxury and supercar retailer, has announced a major brand identity overhaul, unveiling a new logo after 16 years. The brand—known for bringing rare exotics and top-end luxury cars to Indian buyers—has taken a bold step to modernise its visual identity to match the tastes of a younger, digital-first audience. A Sleek and Minimalist Redesign The new BBT logo embraces sleek lines, minimal geometry and a clean modern aesthetic , symbolising a shift from a conventionally bold, industrial identity to a more refined and international look. The simplified design aligns with global luxury brands that have embraced minimalism to enhance digital visibility and long-term recall. According to the company, the redesign reflects “modern luxury, dynamism and timelessness,” conveying the brand’s evolution from a pioneering used-luxury-car dealer to a full-fledged lifestyle brand for automotive enthusiasts.   First Logo Change in 16 Years ...

Great Wall Motors car company goes on gas to invest in India

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Great Wall Motors car company goes on gas to invest in India Following SAIC's commitment of 5,000 crore in India, Great Wall Motors has started pumping over $ 1 billion. China's largest utility vehicle maker, Great Wall Motors, is expected to invest over $ 1 billion in India, which is expected to become the world's third largest market in the next three to five years. This is nearing the path of the largest SAIC automaker that has commissioned 5,000 crossings in India. Great Wall Motors has approved a unit in India, under Haval India, which will be based in Gurgaon, in the national capital region, and the team is set up to define the plan. Great Wall approved a $ 1.6 million investment in February to set up the local office, which may be called India Haval Auto, India Haval or India Haval Auto Sales. The final name is subject to the approval of local authorities, said a news report. The commitment of Chinese manufacturers comes at a t...

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