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Big Boy Toyz Unveils a New Logo After 16 Years: A Modern Identity for a Younger Lux-Car Audience

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   Big Boy Toyz (BBT), India’s leading pre-owned luxury and supercar retailer, has announced a major brand identity overhaul, unveiling a new logo after 16 years. The brand—known for bringing rare exotics and top-end luxury cars to Indian buyers—has taken a bold step to modernise its visual identity to match the tastes of a younger, digital-first audience. A Sleek and Minimalist Redesign The new BBT logo embraces sleek lines, minimal geometry and a clean modern aesthetic , symbolising a shift from a conventionally bold, industrial identity to a more refined and international look. The simplified design aligns with global luxury brands that have embraced minimalism to enhance digital visibility and long-term recall. According to the company, the redesign reflects “modern luxury, dynamism and timelessness,” conveying the brand’s evolution from a pioneering used-luxury-car dealer to a full-fledged lifestyle brand for automotive enthusiasts.   First Logo Change in 16 Years ...
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VW Virtus, Taigun Sound Edition Launched: Elevating the Drive with Style and Innovation

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  In a move that has set automotive enthusiasts abuzz with excitement, Volkswagen has unveiled the much-anticipated VW Virtus and Taigun Sound Edition. This dynamic duo is not just about getting you from point A to point B; it's a celebration of design, innovation, and an immersive driving experience. Let's dive into the details of these latest additions to the Volkswagen family. The Virtus Unveiled: A Symphony of Style and Performance The VW Virtus has long been celebrated for its blend of sophistication and practicality. With the new Sound Edition, Volkswagen has taken it a step further. The exterior design is a testament to the brand's commitment to modern aesthetics, featuring sleek lines, a bold grille, and a refined silhouette. However, it's not just about looks. The Virtus Sound Edition promises an enhanced driving experience, thanks to its advanced technology and performance upgrades. Equipped with the latest in Volkswagen's engineering prowess, driving the ...
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Volkswagen Virtus 1st Teaser Released - LED DRLs, Projector Headlight

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 Volkswagen Virtus is to be brought to the Indian market on 8 March 2022 and before that the company has released its teaser. The new look of Volkswagen Virtus can be seen in this new teaser, along with this, if you want to take its test drive, then the company has started registration for it, you can register for it by visiting the company's website. The Volkswagen Virtus is to be built on the company's MQB A0 IN platform, which is based on the Skoda Slavia. The Volkswagen Vertus is being brought under the company's new plan which is going to compete with models like Honda City and Hyundai Verna. This new sedan of the company is going to replace the Vento which has been present in the Indian market for a long time. The Volkswagen Vertus will be manufactured at the company's plant in Chakan (Pune). Internationally, the Volkswagen Vertus is on sale only in Brazil. It has been replaced by the Vento, a sedan version of the sixth generation Polo hatchback. The company had e...
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