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Big Boy Toyz Unveils a New Logo After 16 Years: A Modern Identity for a Younger Lux-Car Audience

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   Big Boy Toyz (BBT), India’s leading pre-owned luxury and supercar retailer, has announced a major brand identity overhaul, unveiling a new logo after 16 years. The brand—known for bringing rare exotics and top-end luxury cars to Indian buyers—has taken a bold step to modernise its visual identity to match the tastes of a younger, digital-first audience. A Sleek and Minimalist Redesign The new BBT logo embraces sleek lines, minimal geometry and a clean modern aesthetic , symbolising a shift from a conventionally bold, industrial identity to a more refined and international look. The simplified design aligns with global luxury brands that have embraced minimalism to enhance digital visibility and long-term recall. According to the company, the redesign reflects “modern luxury, dynamism and timelessness,” conveying the brand’s evolution from a pioneering used-luxury-car dealer to a full-fledged lifestyle brand for automotive enthusiasts.   First Logo Change in 16 Years ...
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Auto Expo 2020, Mahindra Funster EV Concept Coming

Auto Expo 2020, Mahindra Funster EV Concept Coming
The brand new electric SUV concept Mahindra Funster will be unveiled at Auto Expo 2020.
In a new teaser video, Mahindra confirmed that Auto Expo 2020 is launching a new EV concept. Biennial car event. Although it was not very clear that he was a teaser, he got a glimpse into the details of the design of Mahindra Faster. 
Initially, reports began to flow that the then-anonymous Monster was the concept format for the upcoming all-electric version of the next-generation Mahindra XUV500. While we cannot completely rule out its chances of getting it right, the Funster EV is most likely what Mahindra's EV division is aiming for the future.
Mahindra Funster EV concept is basically a high-performance electric SUV for the modern era. Even though it's not driving itself on public roads, the EV Sports four electric motors (one on each wheel; essentially making it an all-wheel-drive vehicle capable of torque-vectoring) a 60kWh battery pack. Is coupled to. Put together, the Funster EV gets a claimed output of 230kW or 313bhp. Theoretically, it can sprint from standstill to 100 km / h in under five seconds.
Coming to other EVs in Mahindra's Auto Expo Pavilion, the all-electric XUV300 or EXUV300 is something that has generated a lot of interest. The report states that it will be production-ready for the likes of the new Tata Nexon EV; The all-electric version of the XUV300's primary competitor in the petrol / diesel sub-four-meter compact-SUV market. The Tata Nexon EV was recently launched under an ex-showroom of just Rs 14 lakh. The price of the new Mahindra XUV300 electric should be around the same figure.
Coming to other EVs at Mahindra's Auto Expo Pavilion, the all-electric XUV300 or XUV300 is one thing that has generated a lot of interest. The report states that it will be production-ready for the likes of the new Tata Nexon EV; The all-electric version of the XUV300's primary competitor in the petrol / diesel sub-four-meter compact-SUV market. The Tata Nexon EV was recently launched under an ex-showroom of just Rs 14 lakh. The price of the new Mahindra XUV300 electric should be around the same figure.
At the Auto Expo 2018, the lesser eKUV100 was already showcased to the public, but this 2020 avatar may be a better package. Meanwhile, the Mahindra Atom electric quadricycle could become a worthy option in the affordable emission-free local transport or taxi business as an improved (and slightly expensive) alternative to affordable auto-rickshaws. The road trials of the Atom are going on loud and currently, only the Bajaj Qute (petrol-powered) stands as a direct competitor.
Auto Expo 2020 is mainly focused around the growing market of EVs and Mahindra plans to make a strong statement in this regard. Mahindra Electric has been a leader in the Indian EV market and aims to hold this title for years to come.

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