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Big Boy Toyz Unveils a New Logo After 16 Years: A Modern Identity for a Younger Lux-Car Audience

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   Big Boy Toyz (BBT), India’s leading pre-owned luxury and supercar retailer, has announced a major brand identity overhaul, unveiling a new logo after 16 years. The brand—known for bringing rare exotics and top-end luxury cars to Indian buyers—has taken a bold step to modernise its visual identity to match the tastes of a younger, digital-first audience. A Sleek and Minimalist Redesign The new BBT logo embraces sleek lines, minimal geometry and a clean modern aesthetic , symbolising a shift from a conventionally bold, industrial identity to a more refined and international look. The simplified design aligns with global luxury brands that have embraced minimalism to enhance digital visibility and long-term recall. According to the company, the redesign reflects “modern luxury, dynamism and timelessness,” conveying the brand’s evolution from a pioneering used-luxury-car dealer to a full-fledged lifestyle brand for automotive enthusiasts.   First Logo Change in 16 Years ...
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First month sales of Kia Motors beat half a dozen car brands in India

First month sales of Kia Motors beat half a dozen car brands in India.

With the launch of the first Celtos product, Kia made its mark as the seventh car manufacturer in India.


In the first month of the sale commencing, South Korean carmaker Kia Motors India has outsourced half a dozen foreign carmakers such as Ford, Renault, Nissan, Skoda etc.

With the launch of the first product — Seltos, Kia has identified itself as the 7th largest carmaker in the country, while other new entry MG Motors rank 11th among a total of 14 big brands.

RankOEMsAugust 2019 Sales
1Maruti Suzuki95,506
2Hyundai Motor India38,205
3Mahindra13,507
4Toyota10,701
5Honda8,291
6Tata7,316
7Kia Motor6,200
8Renault5,700
9Ford5,517
10Volkswagen2,300
11MG Motor*2,018
12Nissan1,413
13Skoda1,164
14Fiat609
*MG Motor reports retail sales
Kia will sell more than 6200 units of Celtos by August 2019, while Ford and Renault, which have more products in their guitars, will be able to sell 5517 and 5700 cars respectively.

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