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Big Boy Toyz Unveils a New Logo After 16 Years: A Modern Identity for a Younger Lux-Car Audience

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   Big Boy Toyz (BBT), India’s leading pre-owned luxury and supercar retailer, has announced a major brand identity overhaul, unveiling a new logo after 16 years. The brand—known for bringing rare exotics and top-end luxury cars to Indian buyers—has taken a bold step to modernise its visual identity to match the tastes of a younger, digital-first audience. A Sleek and Minimalist Redesign The new BBT logo embraces sleek lines, minimal geometry and a clean modern aesthetic , symbolising a shift from a conventionally bold, industrial identity to a more refined and international look. The simplified design aligns with global luxury brands that have embraced minimalism to enhance digital visibility and long-term recall. According to the company, the redesign reflects “modern luxury, dynamism and timelessness,” conveying the brand’s evolution from a pioneering used-luxury-car dealer to a full-fledged lifestyle brand for automotive enthusiasts.   First Logo Change in 16 Years ...
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Tata Concept Curvv Electric SUV unveiled in India, will get special features with great design

 Tata Curvv EV will become the first mid-size electric SUV in Tata Motors' EV portfolio once launched. It will also be offered with a petrol-diesel engine option later.

Tata Concept Curvv Electric SUV unveiled in India, will get special features with great design

 Tata Motors on Wednesday introduced a new electric vehicle concept Curvv. It was awaited for a long time. Like the Tata Nexon EV, the Curvv sports a sloped roofline and a coupe-like design. According to Tata Motors, after the launch of the Curvv EV, it will be offered with petrol and diesel engine options as well. 

Tata Concept Curvv Electric SUV

Tata Curvv EV will be placed above the Nixon in Tata's line-up. This will make it the first mid-size electric SUV in Tata Motors' EV portfolio. The Curvv electric car will be launched in 2024. In this, the steering design of Tata's next generation has been given. According to reports, the Tata Curvv is a development of the Tata Sierra EV concept that was showcased at the Auto Expo 2020.

Tata Curvv EV Concept: Featres


Tata Curvv EV Concept: Features
As per the teaser, it gets LED Daytime Running Lamps (DRLs) that extend up to the bonnet crease. The primary headlights are mounted on the bumper of the car. The headlight is placed in a triangle shape. Gray machine-cut alloy wheels are also seen in the teaser. The logos of Tata and EV are visible on the rear side of the car. Its curved back windshield and sleek roof-mounted spoiler in the teaser differentiate the concept car.
Earlier, the Tata Curvv EV concept was touted as a long-range version of the Tata Nexon EV, but according to the company, the new SUV will be placed above the Nexon.
Let us tell you that between January 2020 and December 2021, Tata Motors has sold 14,880 electric vehicles. Currently, Tata Nexon EV is the best selling electric car of the brand. After this, Tigor EV is second with low price and performance. 

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